Sell Ltd
Legal

Terms of Service

Last updated January 2026

Acceptance of terms

By using SellLtd.co.uk you agree to these terms. If you do not agree, please do not use the service.

The service

Sell Ltd provides an AI-powered platform to help UK limited companies understand value, prepare for sale and connect with buyers. Chris is an AI adviser and his outputs are informational, not formal financial or legal advice.

Your account

You are responsible for keeping your account credentials secure and for all activity that occurs under your account.

Acceptable use

Do not use the service to break the law, infringe rights, or attempt to disrupt the platform.

Liability

To the maximum extent permitted by law, our liability for the service is limited. Nothing in these terms excludes liability that cannot be excluded under English law.

Governing law

These terms are governed by the laws of England and Wales.

This page is maintained by AutoThink Group Ltd t/a Sell Ltd. It is provided for transparency and is not a substitute for legal advice. Final wording will be reviewed by counsel before launch.