Sell Ltd
Seller pricing

Simple pricing for selling your business.

Start with Chris for free. Upgrade when you're ready to prepare your business, find buyers or get managed support.

Explore

Discover what your business could be worth.

Free
Always
  • Unlimited chats with Chris
  • AI Business Valuation
  • Companies House profile
  • Save conversations
  • Free account
Prepare

Everything you need to professionally prepare your business for sale.

£299
per month
  • AI Business Valuation
  • Professional Information Memorandum
  • Confidential Teaser
  • Business Profile
  • Buyer FAQ
  • Secure Document Vault
  • Due Diligence Checklist
  • Sale Readiness Report
  • Listing Draft
  • Unlimited AI Assistance
Traditionally, businesses often pay thousands in upfront preparation fees. Chris prepares your business for sale as part of your subscription.
Most popular
Sell

Chris actively markets your business and introduces it to potential buyers.

£499
per month
  • Everything in Prepare
  • Confidential SellLtd Listing
  • AI Buyer Matching
  • 500 AI Buyer Outreach Credits every month
  • Buyer Enquiry Inbox
  • Listing Performance Analytics
  • Secure Deal Workspace
  • Buyer Qualification
  • AI Follow-up Sequences
Managed Sale

For owners who want expert support from preparation through to completion.

Custom
+ Success Fee
  • Everything in Sell
  • Dedicated Deal Adviser
  • Human Buyer Outreach Support
  • Negotiation Support
  • Deal Management
  • Broker Partner Support
  • Solicitor Coordination
  • Finance Introductions
  • Completion Support
Buyer Outreach Credits

What are Buyer Outreach Credits?

Chris uses each credit to identify, research and prepare personalised confidential outreach to one potential buyer. The seller remains in control and approves outreach before anything is sent.

Included with Sell
500 credits / month
Need more?
Buy extra anytime
Top-up bundles
  • 250 extra credits£99
  • 500 extra credits£179
  • 1,000 extra credits£299
Chris will not send outreach automatically. Sellers review and approve outreach before anything is sent.
Calculate extra Buyer Outreach Credits

Every Sell plan includes 500 credits per month. Use the slider to estimate the cost of adding more outreach when you want Chris to approach a wider buyer pool.

500
Buyer Outreach Credits
£179· £0.36 / credit
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1 Buyer Outreach Credit = Chris researching, qualifying and preparing personalised outreach to one potential buyer.
Compare plans

Everything side by side

FeatureExplorePrepareSellManaged Sale
Unlimited chats with Chris
AI Business Valuation
Companies House profile
Information Memorandum
Confidential Teaser
Secure Document Vault
Due Diligence Checklist
Sale Readiness Report
Confidential SellLtd Listing
AI Buyer Matching
Buyer Outreach Credits / month500500+
Buyer Enquiry Inbox
Listing Performance Analytics
Secure Deal Workspace
Dedicated Deal Adviser
Human Buyer Outreach Support
Negotiation & Deal Management
Solicitor & Finance Coordination
Success feeNoNoNoAgreed separately
FAQ

Questions sellers ask

Not sure where to start?

Ask Chris. He'll explain your options in plain English and point you to the right plan in under a minute.